Co-Founder & Managing Partner

Joao Martins

Joao Martins comes from Brazil where the sun is loud and the people love even louder. He brought that with him; the warmth, and the stubborn belief that a life is something you build with your hands. So he built a business of his own, profitable and proud. Then he watched it slip through his fingers like water. Loss walked him into a field he never wanted, this one. Then his grandmother passed, and her leaving cracked something open in him. He finally saw the work for what it was; not selling, but standing guard. Helping families prepare for the storms before the clouds roll in. That's why Joao co-founded this agency. We want to sit at your table, before the worst arrives, and make sure your family is ready.